Fonality Blog | VoIP, Unified Communications, and Business Tips

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VoIP calling comes in many different forms.

To run a business in today's world, you need to be in touch with people all over the globe. Whether it's consumers you're targeting with your latest marketing campaign, or other businesses to whom you're reaching out to form new business partnerships, there are opportunities everywhere. One of the challenges, therefore, is keeping in touch with all the contacts that help your business thrive.

You want a system that's reliable and affordable, no matter where in the world people are located.

Ideally, you'd have a way of talking with everyone that's reliable and affordable, no matter where in the world people are located. You never want to worry about a call being dropped because of an unstable call network, nor do you want to run up massive phone bills with expensive long-distance calls. The goal is to find a workaround for these problems.

There's a good chance that voice over internet protocol (VoIP) is that workaround. Before your organisation can make this work, however, you first have to do your homework and figure out precisely what kind of communication infrastructure your people need.

Different types of VoIP systems

VoIP is an innovative new technology that takes the previous office phone systems and elevates them to the next level. It gives your staff the ability to make calls not using a conventional phone line, but instead with a broadband internet connection.

According to the Australian Communications and Media Authority, there are a few different types of VoIP service your organisation could consider. One is a peer-to-peer system, which enables co-workers to communicate internally but doesn't connect to the public network. Alternatively, you could VoIP in or VoIP out calling, which allow outside calls only into and out of your VoIP network respectively, or you could go all the way and use a two-way service that allows all sorts of calls in both directions.

Your company's specific needs will depend on the business applications you have in mind. Consider your employees and the work they do. For example, sales reps who place a lot of calls to potential customers will probably want the capability to dial outside their network, while customer service reps will care more about the capability to receive calls, not place them. It all depends on the workflows you're managing.

Preparing your company for deployment

Once you've committed to implementing a VoIP phone system, you've got to think critically about not just the system itself, but how it will fit into your company's overall technology portfolio. For example, do you have the right hardware to ensure smooth VoIP communication? Is your company's internet connectivity reliable enough? These concerns are only heightened when you rely on your network for making calls.

A good VoIP phone system can make customer service calls easy.A good VoIP phone system can make customer service calls easy.

If you have a good understanding of what you need in a VoIP system and how it will fit into your overall plans, you can begin to look for a provider. You want one that's reliable, affordable and well-suited to your company and the industry you operate in.

We're built for your business

There are plenty of VoIP providers out there to choose from, but they aren't all up to the challenges that your business is dealing with. At Fonality, we are, which is why we're already relied upon daily by 300,000 people and counting. We are committed to understanding our customers and helping them address their businesses' key communication pain points.

Our goal is to deliver exactly the level of functionality your company is looking for. There's no reason to waste money on communication channels you'll never use, so we'll never ask you to. Instead, we seek to maximise your return on investment and give you just the capability you need to find success.